Last month, I had the privilege of speaking to local professionals at AMDG Architects’ Speaker Series. Our good friends at AMDG believe it’s important to hear what people in our community have to say, especially those who are experts in a certain area. Each month they host leaders on topics ranging from creativity and design to globalization, faith, and technology.
Here’s the crux of what I shared that day:
Companies spend countless marketing dollars talking about themselves. Most go on and on about what they bring to the table. But there’s one thing they leave out of their communications: you. Great brands make their audience feel like the center of the universe. Is it time to put “you” back in the conversation?