Formerly Johnson Controls, the world’s largest maker of vehicle batteries needed a name to carry them into the future.

What do you call a telehealth platform that makes it easy to reach out to your doctor? Hail, yes, we had an answer.

A hospital waiting room isn’t the easiest place to spend time. This name gets at all the ways Steelcase’s lounge collection looks out for patients and their families.

It takes empathy to design a recliner that can actually improve the healing process.

When developing a name for this whiteboard, we focused on what it comes without: a frame.

A whiteboard designed with all the bells and whistles to keep ideas flowing.